Every month Fairtrade Canada puts the spotlight on one or more Fairtrade certified product categories. This November, we enjoy the flavours of the tropics with delicious fruits. Fairtrade bananas are now regularly available in many parts of the country. But Canadian companies like EquiFruit and Discovery Organics are importing a variety of other fruits to expand the market for Fairtrade produce and ensure a fair deal for farmers and workers.
As retail prices for produce have been forced down over the years, producers have been unable to earn a decent living. Fairtrade changes that with a Fairtrade Minimum Price which covers the cost of sustainable production. This protection ensures they can have an assured and stable income and plan for their future. An additional Fairtrade Premium allows investment in production improvements and community projects.
Ask for Fairtrade produce at your supermarket or local grocer and make a difference in the lives of farmers and workers around the world.
Banana producer Wilson Fabian Sánchez Atariguana with his daughters Melania Isela and Kelly Madeley, and his son Wilson Wilson Juaren. © Fairtrade Max Havelaar
“Fairtrade gives me and my family security and stability for the future."